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Digital Marketing: How to Grow Your Presence and Get Leads

Event Time

Originally Aired - Wednesday, November 20 • 2:30 PM - 3:30 PM

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Event Location

Location: Islander C, North Convention Center

Event Information

Title: Digital Marketing: How to Grow Your Presence and Get Leads

Cost: Available to All Access Passes Only

Description:

In the competitive landscape of the cleaning industry, establishing a robust online presence is essential for companies looking to stand out, attract new clients, and drive business growth. Join us for an insightful workshop tailored specifically for cleaning company owners and marketers, where we'll delve into the world of digital marketing and unveil strategies to enhance your brand visibility, engage your target audience, and generate valuable leads. 

During this dynamic session, attendees will embark on a transformative journey to unlock the potential of digital marketing for their cleaning businesses. Led by an industry expert, the workshop will cover the following key areas: 

Avatar Workshop: Identifying Your Ideal Clients 

  • Gain clarity on your target market by participating in an interactive avatar workshop tailored to the cleaning industry.
  • Learn how to define your ideal client personas based on demographic, psychographic, and behavioral attributes. 
  • Discover actionable insights to tailor your marketing messaging and strategies to resonate with your target audience's needs and preferences. 

Content Creation Strategies: Crafting Compelling Messages for Cleaner Conversions 

  • Explore innovative content creation techniques to showcase your cleaning services and expertise effectively. 
  • Learn how to develop engaging content across digital channels, including website blogs, social media posts, and email newsletters. 
  • Discover the power of storytelling and visual content in conveying your brand's unique value proposition and building trust with potential clients. 

Launching Successful Social Media Ad Campaigns: Driving Targeted Traffic and Leads 

  • Master the art of digital advertising and learn how to leverage platforms like Facebook and local directories to reach your ideal clients. 
  • Explore proven strategies for crafting persuasive ad copy, targeting relevant keywords, and optimizing ad spend for maximum ROI. 
  • Gain practical insights into tracking campaign performance metrics, analyzing results, and refining your advertising strategies to achieve sustainable growth. 

Whether you're a cleaning company owner seeking to expand your client base or a marketer looking to amplify your digital marketing efforts, this workshop offers invaluable insights and actionable strategies to accelerate your business success.   

 Note: This session is tailored specifically for cleaning company owners, marketers, and professionals interested in leveraging digital marketing to drive business growth. No prior digital marketing experience is required.  

  

Type: Seminars

Audience

  • Residential

Tracks

Speakers

Victoria Yassem
Victoria Yassem
President at Red Ball Consulting